Pick a look. We’ll show you how to build it.
Every theme below is shown as a real example blog. Open one to see what’s on the page and the steps to make it yours. Switch theme any time: your posts, members and settings stay as they are.
Letter
A personal letter: your newest issue up front, a sign-up box at the top and numbered past issues.
Newsletter writers, columnists and personal blogs.
How to build this
Magazine
A front page like a newspaper: a lead story, a ranked list and a section for each category.
Publishers, newsletters and blogs that post often.
How to build this
SaaS
A product home page: a bold promise, a screenshot, an updates timeline and a big sign-up button.
Creators, solo founders and small software businesses.
How to build this
Podcast
Your show’s artwork and a play button up front, the newest episode as a big card and every episode numbered.
Podcasters and audio shows.
How to build this
Hospitality
A full-width welcome picture, opening times, how to find you and a big booking button.
Cafés, restaurants, bars, B&Bs and venues.
How to build this
Practice
Your firm’s contact details beside your name, then articles as a clean, dated list.
Accountants, solicitors, consultants and advisers.
How to build this
Portfolio
Your name set huge, then your work in big pictures that fill the screen.
Designers, photographers, architects and studios.
How to build this
Journal
One centred column of essays in serif type on warm paper, with nothing to distract from the words.
Writers, essayists and thought-leadership blogs.
How to build this
Notebook
Clean and bright, with a featured post and post cards.
Anyone starting a blog.
How to build this
Local
A bold banner with a big call button and your opening hours, then your news as picture tiles.
Trades, shops, salons and cafés.
How to build this
Studio
Your work in an even grid of pictures, each with its title underneath.
Designers, makers and creative studios.
How to build this
Company news
A newsroom: updates grouped by month, each with its date and topic.
Businesses posting news, launches and announcements.
How to build this
Help centre
A big search box, your topics as tiles, popular articles and a way to get in touch.
Product help, FAQs, policies and how-to guides.
How to build this
Events
A night-time poster for your next event, date stubs on every listing and a big ticket button.
Venues, clubs, festivals and event organisers.
How to build this
Developer
A terminal-style welcome, your newest post in a window and every post listed by year.
Developers, engineers and technical writers.
How to build this
Gallery
A dark wall of pictures from edge to edge, with your name kept small so the work speaks.
Photographers, illustrators and artists.
How to build thisExample blogs: the names, words and pictures are made up.